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Seeking funding for Zipcar to launch and expand

Author:
January 4th, 2018

1. Imagine you are Robin Chase and you are seeking funding for Zipcar to launch and expand. Based on the information provided in the case, describe what you would say (and emphasize) in your initial pitch to a venture capital on your idea and why they should consider investing in Zipcar (from her viewpoint and incentives).2. What are the major headwinds or hurdles that Zipcar faces in its launch and growth? If you were a venture capitalist, how would you assess the opportunity? Would you invest in this venture? Explain your conclusions

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