Should chain stores imitate the packaging of leading brands?

Should chain stores imitate the packaging of leading brands? (Store brands will frequently have the look of a well-known brand). Why or why not?Social media marketing depends on involvement and word-of-mouth. However, there are risks when using social media marketing. Discuss the pros and cons of using social media such as LinkedIn, Facebook, and online blogs as part of an integrated marketing communications strategy in theMarketplace Livesimulation. Define at least two advantages and two risks to using social media to sell computers to business customers.