MGMT 225 – Assignment #2

MGMT 225 – Assignment #2Strategic Management (Author- Frank T Rothaermel)In chapter 7 we discuss the Internet as a disruptive innovation that has facilitated online retailing. It also has presented a challenges to bricks and mortar retailers. How might retailers such as Walmart, Sears, Nordstrom etc need to change their in-store experience in order to continue to attract a flow of customers into their stores to expand sales using direct selling and store displays of the actual merchandise? If the Internet continues to grow and sales of brick and mortar retailers decline, how might the retailer attract, train, and retain high-quality employees if the industry is perceived to be on the decline?