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Penetration pricing entails……………………………..

Author:
June 8th, 2024

Penetration pricing entails……………………………..a) Setting the prices very low to gain market share and increase salesb) Aiming to sell to the top end of the market at product introduction stage and gradually reducing the price over timec) Setting the price very high to position the product at above competitors’ offers thus differentiating it from other players in the marketd) Setting the price very low to remove old stock

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