Apply the Five Phase Growth Model, as presented by Greiner, to GOOGLE INC.

Apply
the Five Phase Growth Model, as presented by Greiner, to GOOGLE INC.
‘Evolution and
Revolution as Organizations Grow’ Larry Greiner.
https://hbr.org/1998/05/evolution-and-revolution-as-organizations-grow

First, Research
the organizations in terms of organizational growth. Based on the specifics discussed in Greiner’s
model, identify the period of growth that the organization is currently in. Is the organization experiencing a period of
growth (evolution) or a period of crisis (revolution)?

Secondly, to
determine the growth phase, you must identify the organizational and managerial
practices that coincide with the phases identified as part of the growth
model. In order to implement effective
change initiatives, it is imperative that organizations carefully assess and
understand the growth phase of the organization. To focus your discussion, you should include
the table outlining the 5 characteristics of the growth phase, within your
paper. An awareness of this growth phase
will allow management to implement focused change strategies based on internal
and external factors impacting the organization.

Lastly, identify
any counterproductive practices that may prevent the organization from moving
forward on the growth model. Greiner’s
model offers insight into the importance of understanding the dynamic changes
that exist in organizations. It is apparent that without a clear understanding
of the disorder within the organization, an intentional, strategic change plan
cannot be implemented.

Please write a
2-4 page double spaced paper answering the questions above.