Assignment 2: External and Internal Environment
Assignment 2: External and Internal Environment
The Company I selected for this paper
is Honda Motor Co.
Choose an industry you have not yet written about in this
course, and one publicly traded corporation within that industry. Research the
company on its own Website, the public filings on the Securities and Exchange
Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University’s
online databases, and any other sources you can find. The annual report will
often provide insights that can help address some of these questions.
Write an eight to ten
(8-10) page paper in which you:
1-
Choose the two (2) segments of the general
environment that would rank highest in their influence on the corporation you
chose. Assess how these segments affect the corporation you chose and the
industry in which it operates.
2-
Considering the five (5) forces of competition,
choose the two (2) that you estimate are the most significant for the
corporation you chose. Evaluate how well the company has addressed these two
(2) forces in the recent past.
3-
With the same two (2) forces in mind, predict
what the company might do to improve its ability to address these forces in the
near future.
4-
Assess the external threats affecting this
corporation and the opportunities available to the corporation. Give your
opinions on how the corporation should deal with the most serious threat and
the greatest opportunity. Justify your answer.
5-
Give your opinion on the corporation’s greatest
strengths and most significant weaknesses.
Choose the strategy or tactic the
corporation should select to take maximum advantage of its strengths, and the
strategy or tactic the corporation should select to fix its most significant
weakness. Justify your choices.
6-
Determine the company’s resources, capabilities,
and core competencies.
7-
Analyze the company’s value chain to determine
where they can create using the resources, capabilities, and core competencies
discussed above.
8-
Use at least three (3) quality references. NOTE:
Wikipedia and other Websites do not qualify as academic resources.
Your assignment must
follow these formatting requirements:
Be typed double
spaced, using Times New Roman font (size 12) with one inch margin on all sides;
references must follow APA format.
Include a cover page
(Cover page and reference are not included in the required page length).
