Assignment 2: Operations Decision
Assignment 2: Operations Decision
Using the
regression results and the other computations from Assignment 1, determine the
market structure in which the low-calorie food company operates.
Use the Internet to research two (2) of the leading competitors in the
low-calorie microwavable food industry, and take note of their pricing
strategies, profitability, and their relationships within the industry
(worldwide).
Write a six to eight (6-8) page paper in which you:
1.Outline a plan that will assess the effectiveness of the market structure for
the company’s operations.
2.Suppose the business operations have now changed from the market structure
specified in the scenario. Determine two (2) likely factors that might have
caused the change. Predict the primary manner in which this change would likely
impact business operations in the new market environment.
3.Analyze the major short-run and long-run production and cost functions for
the low-calorie microwaveable food company. Suggest substantive ways in which
the low-calorie food company may use this information in order to make
decisions in both the short-run and the long-run.
4.Determine the possible circumstances under which the company should
discontinue operations. Suggest key actions that management should take in
order to confront these circumstances. Provide a rationale for your response.
5.Suggest one (1) pricing policy that will enable your low-calorie microwavable
food company to maximize profits. Provide a rationale for your suggestion.
6.Outline a plan, based on the information provided in the scenario, that the
company could use in order to evaluate its financial performance. Consider all
the key drivers of performance, such as company profit or loss for both the
short term and long term, and the fundamental manner in which each factor
influences managerial decisions.
7.Recommend two (2) actions that the company could take in order to improve its
profitability and deliver more value to its stakeholders. Outline, in brief, a
plan to implement your recommendations.
8.Use at least five (5) quality academic resources in this assignment. Note:
Wikipedia does not qualify as an academic resource.
Your assignment must follow these formatting requirements:
•Be typed, double spaced, using Times New Roman font (size 12), with one-inch
margins on all sides; citations and references must follow APA or
school-specific format. Check with your professor for any additional
instructions.
•Include a cover page containing the title of the assignment, the student’s
name, the professor’s name, the course title, and the date. The cover page and
the reference page are not included in the required assignment page length.
The specific course learning outcomes associated with this assignment are:
•Analyze short-run and long-run production and cost functions.
•Apply macroeconomic concepts to changes in global and national economies and
how they affect economic growth, inflation, interest rates, and wage rates.
•Evaluate the profit-maximizing price and output level for given operating
costs for monopolies and firms in competitive industries.
•Use technology and information resources to research issues in managerial
economics and globalization.
•Write clearly and concisely about managerial economics and globalization using
proper writing mechanics.
Click here to view the grading rubric.
