MARKETING 201-Pick a product with which you are very familiar

Pick a product with which you are very familiar and create a simple marketing plan for it. Focus on one market segment. You are to provide what the marketing plan is and research the different components of the marketing plan. You will also provide how the marketing plan is helpful to the organization. The final project in qualitative and you are not required to provide any quantitative data.The Final Project needs to be in a word document and in APA format. Page requirement is at least 4 pages in length. This does not include the cover and reference pages. Make sure to provide at least four outside sources to support your work