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January 1st, 2018
Read the following article https://globalasiabusinessreview.wordpress.com/2012/06/07/4-ways-to-scale-at-speed-and-capture-the-worlds-emerging-middle-class/and answer the following questionsWhy do multinational firms need to think about the middle class now more than in the past?What should the multinational companies do to capture this emerging middle class?