Transformational Change Management Plan

Transformational
Change Management Plan (WEEK 2 ONLY)
You will create
an entire Transformational Change Management Plan for a medium-sized public
company that has lost business to a competitor that has chosen to outsource
much of its production operations. The company has been based in a small
Midwestern town, it is one of the largest employers, and it has an excellent
reputation for employee welfare. It is now planning to do the very same
offshoring, which will involve large lay-offs of long-term employees.
The Key
Assignment is a comprehensive transformational change management plan that will
combine tasks from Weeks 2–5.
The project
deliverables are as follows:

Week 2: Introduction
Week 2: What is driving the need for this transformational change?

Create an APA
title page and the following sections:
Week 2:

Introduction (250-300 words) You will research and find an example of a
firm that is going through the transformational change of offshoring much
of its production activities. The first part of the plan will be the
Introduction. Context for the introduction includes the following:

What is offshoring?
How were the stakeholders affected?
What initiated the change?
How well has it been received or accepted,
and why?

What is driving the need for this
transformational change? (300-500 words)

Why is this considered a transformational
change?
Why can the firm not just keep doing what
it has been doing?
What is management’s role in the
transformational change?
Are there easier alternatives to
accomplish the goal of remaining competitive?